by Brooke Ortner, Media Director | Interactive, Marketing
You have your logo and tagline ready to go. The visuals of your ad are eye-catching and pack a punch. So what’s next? One very important piece to the puzzle is ensuring your assets are put in front of your intended audience as effectively and efficiently as...
by Kathy Broniecki, APR, Chief Executive Officer/Owner | Interactive, Marketing
If you’re as passionate about advertising as I am, you’ve probably noticed how technology has transformed how we connect with our audience. It’s like every decade has its own magic trick, changing the game and keeping us on our toes. Let’s take...
by Jim Wolf, Web Developer | Interactive
As mobile technology continues to advance so does its grasp on the internet market share. Today, mobile users make up the majority of all web traffic, roughly 55%, and those numbers are continuing to grow. People are using their mobile devices, now more than ever, to...
by Jim Wolf, Web Developer | Interactive
Online search has changed more in the past three years than in the 21 years since Google launched in 1998. As search developed from infancy through the toddler, tween, and teenage years, online search technology grew slowly and steadily, focusing mainly on refining...
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