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Why Election Season Affects All Advertisers

by Brooke Ortner, Media Director | Uncategorized

With less than five months until the general election on November 3, 2020, advertisers are under the gun to nail down their Q3 and Q4 media buys. And with many forecasting this to be the biggest ad spend during a political season in history, it’s crucial to be smart...

Five Things I Learned After One Week Working at Home

by Dan Wroblewski, Vice President, Interactive Marketing | Uncategorized

The world will never be quite the same again. We’re all experiencing something none of us have ever seen before. It will get better, but it will undoubtedly affect the way we live our lives moving forward. At Envoy, the owners are doing everything they can to keep our...

Consumer Engagement is the Key to Fresh Foods Success

by Kathy Broniecki, APR, Chief Executive Officer/Owner | Uncategorized

Fresh foods certainly had an easier time of it back in the day, didn’t they? The milkman brought cow’s milk fresh from the dairy right to your doorstep. The local store had only the produce and meats that could stay fresh in the short distance from farmers’ fields or...

4 Tips to Improve Your Company’s LinkedIn Page

by Brooke Ortner, Media Director | Uncategorized

Long gone is the misconception that social media is not for B2B companies. B2B has ditched those antiquated ideas and traded them for more integrated strategies that include digital tactics—and yes, social media. More specifically, B2B brands are finding success on...

Forget the Funnel: Branding in the Digital World

by Dan Wroblewski, Vice President, Interactive Marketing | Uncategorized

Thanks to the World Wide Web, consumer behavior has changed more in the last 30 years than it has in centuries, going back to when we bartered with chickens and goats in the open-air markets of Ancient Rome. The global community has adopted online technology at a...

3 Tips to Revive Your Health Care Marketing

by Brooke Ortner, Media Director | Uncategorized

Marketing for health care is one of the trickiest, yet most rewarding industries to create marketing campaigns for. You may face challenges like social stigmas, reputations, changes in government that affect services, and complying with the Health Insurance...
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